In 2024, as leaders pushed for a "year of efficiency,” CFOs were squeezed from many angles. Finance teams were working with tight budgets and often overwhelmed and stretched thin by tedious tasks. On top of that, high interest rates were making it more costly for organizations to have cash outstanding compared to previous years.
With efficiency remaining a top priority for 2025, CFOs have the opportunity to challenge the status quo and adopt solutions that improve financial efficiency across three key areas: time, costs, and people. This Paystand webinar will walk attendees through how they can harness innovative technology solutions that streamline operations and unlock money faster.
Brandon Rodriguez has an extensive background in marketing and partnerships within the tech sector. Notably, at Reach Blockchain Platform, he repositioned the brand, turning it into the 3rd largest active developer and startup community in the blockchain space. As the Owner and Consultant at BLT Creative, he specializes in effective go-to-market strategies and product-market-fit for startups. Prior roles include leadership positions at Wayfair, Samsung Ads, and Visa Inc., driving significant growth and innovative partnerships. Brandon holds a BS in Economics from Brigham Young University and an MS in Management Studies from Duke's Fuqua School.